Privacy policy

Last Updated: November 4, 2025

1. Introduction

Metaplex operates this online store and website, including all associated content, features, products, and tools (collectively referred to as the “Services”), to provide customers with a curated and reliable shopping experience.
This Privacy Policy explains how Metaplex collects, uses, discloses, and protects your personal information when you visit, interact with, or make a purchase through our Services.
If any provision of this Privacy Policy conflicts with our Terms of Service, this Privacy Policy shall prevail with respect to the collection and processing of personal information.

By accessing or using our Services, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

2. Personal Information We Collect

“Personal information” means any data that identifies or can reasonably be linked to you or another individual.
Depending on how you interact with our Services, Metaplex may collect the following categories of personal information:

Contact Details: name, address, billing and shipping addresses, phone number, and email.
Financial Information: payment method, card or account details, and transaction confirmations.
Account Information: login credentials, security questions, preferences, and saved settings.
Transaction Data: items viewed, added to cart, wishlisted, purchased, exchanged, or returned.
Communications: details you provide when contacting our support or customer service.
Device Information: IP address, browser type, operating system, and device identifiers.
Usage Data: behavior on our website, page visits, clicks, and interactions with our tools.

3. Sources of Personal Information

We may collect information from the following sources:

Directly from you, when you register, make a purchase, or communicate with us.
Automatically, through cookies, analytics, and tracking technologies.
From service providers, such as payment processors, logistics partners, and IT providers.
From business partners and third parties, when permitted by applicable law.

4. How We Use Your Personal Information

Metaplex uses your personal information for legitimate business purposes, including:

Providing and improving our Services. To process your orders, manage accounts, deliver purchases, and personalize your shopping experience.
Marketing and promotions. To send product updates, special offers, and relevant advertising.
Security and fraud prevention. To verify accounts, detect and prevent fraudulent or unauthorized activities, and ensure safe transactions.
Customer communication. To respond to inquiries, provide support, and maintain service quality.
Legal compliance. To fulfill obligations under applicable laws, respond to lawful requests, or enforce our Terms of Service.

5. How We Share Personal Information

We may disclose your personal information in the following circumstances:

With Shopify, our e-commerce platform provider, which helps operate and enhance our Services.
With service providers, who support operations such as payment processing, fulfillment, shipping, and analytics.
With marketing and advertising partners, to deliver personalized offers and campaigns.
With affiliates or subsidiaries, within the Metaplex corporate structure.
For legal or business reasons, such as mergers, acquisitions, or in compliance with applicable law.

All such disclosures are performed under strict confidentiality and data protection requirements.

6. Relationship with Shopify

Metaplex is hosted and supported by Shopify.
Shopify collects and processes certain personal information to operate and improve the Services.
Information shared through our store may be transmitted to Shopify’s servers or other authorized partners located in different countries.
Shopify acts as an independent data processor for these activities and is responsible for managing any related privacy requests.
For more information, please review the Shopify Consumer Privacy Policy.

7. Third-Party Links

Our Services may contain links to external websites or platforms.
Metaplex is not responsible for the content, privacy, or security practices of such third parties.
We recommend reviewing the privacy policies of any external websites you visit before sharing personal information.

8. Children’s Privacy

Our Services are not intended for individuals under the age of majority in their jurisdiction.
Metaplex does not knowingly collect or sell personal information from minors under 16 years old.
If you believe a child has provided us with personal data, please contact us, and we will promptly delete it.

9. Data Security and Retention

Metaplex implements reasonable technical and organizational measures to protect your personal information.
While no system is completely secure, we continually improve our safeguards to reduce risks.
We retain personal information only for as long as necessary to provide Services, comply with legal obligations, or resolve disputes.

10. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

Right to access and obtain a copy of your data.
Right to correct inaccuracies.
Right to request deletion.
Right to data portability.
Right to withdraw consent for marketing communications.

To exercise your rights, please contact us at the address below or via email. We may need to verify your identity before processing your request.

11. International Data Transfers

Your personal information may be transferred and processed outside your country of residence.
When data is transferred from the European Economic Area (EEA) or the United Kingdom, Metaplex relies on recognized legal safeguards such as the Standard Contractual Clauses or equivalent frameworks.

12. Updates to This Policy

Metaplex may update this Privacy Policy periodically to reflect changes in practices, technologies, or legal requirements.
Revisions will be published on this page with an updated “Last Updated” date.

13. Contact Information

For questions, concerns, or privacy requests, please contact:

📧 Email: metaplex.yiwu@gmail.com
🏢 Address: No. 663 Shengshou Road, Chengxi Street, Yiwu City, Jinhua, Zhejiang Province, China